Christel Land takes us along on a trip to a local self-storage company (Pelican Self-Storage in Copenhagen), where she spent the morning with her kids, learning math. Could this inspire your own local marketing activities?
Christel Land’s next release of Self Storage Pop is here! This one is a song for anyone who has ever chased late/non-payers! Delivered with the energy and oomph needed to do that kind of work. Enjoy 🕺💃 Just like last time, lyrics …
Christel Land shares a jazz version of the song she wrote to accompany her presentation about the future of selling at the Fedessa conference in Stockholm 2024. This jazz version of the song comes with a montage of Christel’s conference highlights.
At the 2024 Fedessa conference in Stockholm, Christel Land shared her thoughts on the future of selling in the self-storage industry. Looking at buying patterns of millennials and Gen Z, Christel argued that in the future we will need to rely less …
In this walk, Christel Land is at the international Brickmind conference, for Lego Serious Play professionals from all over the world. She talks about one of the guest speakers, Harvard Business School Professor Amy Edmonson and her work on failure, how to …
In this Self Storage Sail, Christel Land talks about the importance of location to self-storage customers and what we can do to ensure that we make it part of the conversation, even when the question doesn’t come up.
Christel Land talks about excellence in customer service, a cornerstone of the self-storage industry and how we can review our own customer journey from a slightly different perspective.
On this walk, Christel Land shares what her 10 year old son wrote about her at school and how that is a useful reminder about how we use social proof in our marketing.
Does offering online bookings reduce the number of phone calls we get? It depends on who our customers are…
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